CULTUREX — IPX 360° AGENCYTALENT · BRAND · CULTURE · CAPITAL

A New OS

For

Culture

CultureX is the 360° agency for the on-chain era — talent representation, brand strategy, and cultural campaigns wired into the IPX exchange. The same craft that built the moments. A bigger machine to monetize them.

Music · Sport · Screen
0+
Talent Repped
AOR · Endorsement · IP
$0M
Brand Deals Closed
Drops · Tours · Premieres
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Cultural Moments
NYC · LA · LDN · LAGOS
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Continents · 1 Floor
20+ yrs
Cultural Firsts
Two decades of Emmy/Clio-decorated 360° agency craft
$480M+
Brand Deals Closed
Endorsement, AOR, and integrated IP across the IPX roster
24/7
On-Chain AOR
Contracts, payouts, and royalties settling on the IPX exchange
The CultureX Equation
CULTUREX
TALENT
$0M+
In Deals · ∞ Cultural Influence

∞ — culturally compounding influence. Every roster member, brand, and campaign on CultureX plugs into the IPX exchange — turning every cultural moment into an asset that compounds across the network. $480M+ reflects lifetime brand deals closed across the CultureX × Culture Creative roster.

What CultureX Does

A 360° agency,
end-to-end.

One creative engine spanning representation, brand, content, experiential, and capital — wired into the IPX exchange so culture compounds rather than evaporates after the launch quarter.

Always-On · Repped
250+
Talent Roster

Standing roster of artists, athletes, actors, and creators — represented end-to-end across endorsement, IP, and long-arc career architecture.

Endless · 360° AOR
AOR
Brand Strategy

Identity systems, positioning, naming, and narrative architecture — pressure-tested before a dollar is spent amplifying it. Story-first, brand-second.

Live · Always-On
100s
Cultural Campaigns

Always-on activations rooted in subculture — music, sport, fashion, gaming, faith. Built with the communities, not pointed at them.

On-Chain · Yield-Bearing
IPX
Capital Programs

Tour stems, capsule drops, episodic IP — fractionalized natively on the IPX exchange. The agency P&L meets the exchange thesis.

Agency Surfaces
Talent Representation
Brand Strategy
Cultural Activations
Campaign Production
AOR Services
Sponsorship Brokerage
Content & Editorial
Experiential & Tours
Capsule Drops
Music · Sport · Screen
Social & Digital
Audience Intelligence
Talent Representation
Brand Strategy
Cultural Activations
Campaign Production
AOR Services
Sponsorship Brokerage
Content & Editorial
Experiential & Tours
Capsule Drops
Music · Sport · Screen
Social & Digital
Audience Intelligence
Talent Representation
Brand Strategy
Cultural Activations
Campaign Production
AOR Services
Sponsorship Brokerage
Content & Editorial
Experiential & Tours
Capsule Drops
Music · Sport · Screen
Social & Digital
Audience Intelligence
The CultureX Roster

Cultural icons.
On the rise & in their prime.

A snapshot of the talent represented across CultureX — music, sport, screen, and creator. Every category extends into a thousand-strong vetted bench, plugged into the broader IPX inventory pool.

Music & Culture
8 active
  • Ja Rule
  • Ferg
  • Heidi D’Amelio
  • Marc D’Amelio
  • Catalog Holders · Top 50 Hot 100
  • Major Label Music Video Slate
  • Festival Circuit Headliners
  • Independent Star Pipeline
  • Ja Rule
  • Ferg
  • Heidi D’Amelio
  • Marc D’Amelio
  • Catalog Holders · Top 50 Hot 100
  • Major Label Music Video Slate
  • Festival Circuit Headliners
  • Independent Star Pipeline
Athletes
10 active
  • Tommy DeVito
  • Mike Evans
  • Tyrone Tracy Jr.
  • George Pickens
  • Tiki Barber
  • Ronde Barber
  • Terrell Owens
  • Donovan McNabb
  • Alex Hall
  • NFL · NBA · MLB Talent Pool
  • Tommy DeVito
  • Mike Evans
  • Tyrone Tracy Jr.
  • George Pickens
  • Tiki Barber
  • Ronde Barber
  • Terrell Owens
  • Donovan McNabb
  • Alex Hall
  • NFL · NBA · MLB Talent Pool
Actors & Entertainers
6 active
  • Jeremy Piven
  • Dolores Catania (RHONJ)
  • Brian Mazza
  • Vince Sant
  • Reality TV Cast Network
  • Indie Film Lead Bench
  • Jeremy Piven
  • Dolores Catania (RHONJ)
  • Brian Mazza
  • Vince Sant
  • Reality TV Cast Network
  • Indie Film Lead Bench
Creators & Influencers
7 active
  • Heidi & Marc D’Amelio Family
  • Elizabeth Sulcer
  • Giuliana Ava
  • Alara Taneri
  • Christine Williamson
  • Jojo & Nicky Scarlotta
  • 1,000+ Vetted Creator Network
  • Heidi & Marc D’Amelio Family
  • Elizabeth Sulcer
  • Giuliana Ava
  • Alara Taneri
  • Christine Williamson
  • Jojo & Nicky Scarlotta
  • 1,000+ Vetted Creator Network

Subset of currently active or recently activated talent across the CultureX × IPX roster. Full roster, availability, and rate cards available on request.

Why CultureX Wins

Move culture.
Move markets.

Six structural edges that make CultureX the room — the craft, the roster, the data, and the on-chain financial layer the rest of the agency world doesn't have.

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Wired Into the Chain

Legacy agencies optimize for the deck. CultureX optimizes for the cap table — every campaign instrumented, every IP tokenizable, every dollar accounted for on the IPX exchange.

Wired Into the Chain
On-Chain
AOR · End-to-End
Contracts · payouts · royalties · settlement — one ledger
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Cultural Intelligence

Trend, sentiment, and audience-graph signals fused into every brief — IPX-native intelligence layered into discovery, casting, pricing, and post-mortem analytics.

Cultural Intelligence
AI
Native Cultural Graph
Trend · sentiment · audience overlap, in real time
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A Roster With Range

Music, sport, screen, and creator on one floor — packaged as inventory the brand can buy, the talent can scale, and the exchange can settle in 24/7.

A Roster With Range
250+
Talent Across 4 Verticals
Music · Athletes · Actors · Creators
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Premium Deal Flow

A regular, healthy flow of high-quality, top-tier opportunities for the biggest names in Hollywood, music, culture, and influence — sourced through the broader IPX network.

Premium Deal Flow
24/7
Top-Tier Deal Flow
Live opportunities across music, sport, film, lifestyle
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Story-First. Brand-Second.

The integration is felt, not flagged — culturally native work that audiences actually want to share, with the brand standing inside the story instead of next to it.

Story-First. Brand-Second.
Craft
Emmy & Clio Pedigree
20+ yrs of cultural firsts · cinematic execution
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Synergy Across IPX

CreatorX, BrandX, LIVEX, PODX, IPX Studios — CultureX talent plugs into the entire stack. One graph of talent, brand demand, and audience.

Synergy Across IPX
6 Subs
One Operating System
CultureX · LIVEX · CreatorX · BrandX · PODX · Studios
The Edge
The Receipt
The IPX Ecosystem

Six engines.
One operating system.

CultureX is one of six IPX subsidiaries orbiting a single SEC-compliant tokenized exchange. Every dollar, every artist, and every asset compounds across the network — the agency P&L meets the exchange thesis.

You Are Here · CultureX
You Are Here
Subsidiary 01
Tap
CultureX
The 360° agency.

Talent representation, brand strategy, and cultural campaigns wired into the IPX exchange.

  • Talent representation
  • Brand strategy
  • Cultural campaigns
You are on this siteVisit CultureX
CultureX · Subsidiary 01
360° AOR
Brand · Talent · Culture · Capital
Plugged into IPX ExchangeYou Are Here
Subsidiary 02
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LIVEX
Live production, broadcast & streaming.

Multi-cam production, 24/7 live channels, and global syndication for events that scale instantly.

  • Multi-cam production
  • 24/7 live channels
  • Global syndication
Visit subsidiaryVisit LIVEX
LIVEX · Subsidiary 02
24/7 Live
Multi-cam · Broadcast · OTT · Social
Plugged into IPX ExchangeVisit LIVEX
Subsidiary 03
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CreatorX
Verified creators. AI analytics. Direct booking.

A 10K+ vetted creator network with audience-grade demographics and one-click campaign deployment.

  • 10K+ verified creators
  • Audience demographics
  • Campaign management
Visit subsidiaryVisit CreatorX
CreatorX · Subsidiary 03
10K+ creators
AI-matched · directly bookable
Plugged into IPX ExchangeVisit CreatorX
Subsidiary 04
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BrandX
Sponsorship marketplace with USDC yield.

AI-powered sponsorships with smart-contract escrow, real-time deal data, and 5%+ APY on idle funds.

  • Smart-contract escrow
  • 5%+ APY on funds
  • Real-time deal data
Visit subsidiaryVisit BrandX
BrandX · Subsidiary 04
5%+ APY
On escrowed campaign capital
Plugged into IPX ExchangeVisit BrandX
Subsidiary 05
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PODX
Podcast incubation, studio & marketplace.

Studio-grade production, distribution, and a built-in talent agency for next-generation audio IP.

  • Studio-grade production
  • Distribution at scale
  • In-house talent agency
Visit subsidiaryVisit PODX
PODX · Subsidiary 05
End-to-end
Develop · produce · distribute · monetize
Plugged into IPX ExchangeVisit PODX
Subsidiary 06
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IPX Studios
Original content. Hollywood distribution.

Tokenized productions, global distribution, and IP monetization built on the IPX exchange.

  • Tokenized productions
  • Global distribution
  • IP monetization
Visit subsidiaryVisit IPX Studios
IPX Studios · Subsidiary 06
Hollywood-grade
Originals · Features · Series · Live
Plugged into IPX ExchangeVisit IPX Studios
Subsidiaries
Proof
Ready When You Are

Move culture.
Move markets.

Whether you're a brand chasing relevance, a creator chasing leverage, or a fund chasing the next category — CultureX is the room. Let's build the moment, then tokenize the era.

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