IPX A-LIST
JIMMY DONALDSON IP
BEAST GAMES + BEAST PHILANTHROPY
1,000,000,000 TOKENS
RADICALLY TRANSPARENT

MRBEAST

TOKENIZED · RADICALLY TRANSPARENT

The biggest creator on Earth meets the most accountable production stack on Earth. We're packaging Beast Games, Beast Philanthropy, and the MrBeast creator channel into a billion-token A-List tokenization where every contestant prize, every vendor invoice, every crew payment, every safety attestation, and every charitable dollar is cryptographically auditable. After Season 1's lawsuits, opacity is the brand risk — radical transparency is the moat.

350M+
Channel Subscribers
Largest creator audience in history
$500M
Target Market Cap
2× the Name That Tune A-List baseline
1.0B
Tokens Issued
470M circulating · 530M vested
7.5%
Charity Floor
Of talent share routed perpetually to Beast Philanthropy on-chain
Scroll
The Radical Transparency Stack
Every Season-1 lawsuit, mapped one-to-one to the IPX primitive that prevents it.
See the Stack
The Universe

Three Pillars of the Tokenization

Beast Games

The largest reality competition production on streaming. Season 1 reportedly drew over 50M viewers in its first 25 days on Prime Video; Season 2 just wrapped in Las Vegas. Tokenization opens the contestant prize-pool, vendor ledger, and broadcast economics to fans as on-chain stakeholders.

Prime Video #1 unscripted launch ever

Beast Philanthropy

Jimmy's 501(c)(3) — fully funded by ad revenue from a separate channel and now reinforced by a perpetual, on-chain 7.5% slice of every $BEAST flow. Donors see exactly which water well, which food bank, which shelter, in which country, received their dollar.

7.5% Token-Layer Tithe

Radical Transparency

Built on IPX's production platform: vendor invoices, crew contracts, safety attestations, prize-pool escrow, and charity disbursements all settle on-chain. After Season 1's $5M Toronto lawsuit, ACTRA notice, on-set injury, and class-action — opacity is the risk and provable transparency is the rebuild.

On-Chain Vendor + Crew + Prize Ledger
THE TRANSPARENCY STACK

How IPX Would Have Prevented Each Season-1 Failure

Beast Games Season 1 generated the most legally-contested production we've seen this decade. Every single failure mode has the same root cause — opacity — and a single architectural answer: cryptographically auditable on-chain settlement. Below is each public allegation mapped one-to-one to the IPX primitive that makes it structurally impossible going forward.

The MHQ Toronto $5M Dispute

Toronto Life, Apr 2026

MRB2024 sues for return of a $5M advance; MHQ counterclaims for $5M more, alleging it was never shown evidence of the work the funds were meant to cover. ANSWER: On-chain vendor escrow with milestone-based release. Every dollar is addressable. Both sides see the ledger in real time. The "where did the $5M go?" question never arises.

The ACTRA "Do Not Work" Notice

ACTRA Toronto, Aug 2024

Canadian performers' union ACTRA issued a "do not work" bulletin to its members about the production. ANSWER: ACTRA-compatible smart-contract templates for every performer + crew engagement. Contract terms, scale rates, and payment schedule visible on-chain to ACTRA itself before any member signs.

The Downsview Park On-Set Injury

CBC, Ontario Min. of Labour

Ontario Ministry of Labour investigated an on-set injury at the miniature village built for the show at Downsview Park. ANSWER: Pre-funded on-chain safety bond with oracle-verified incident reporting. Affected workers receive automated USDC compensation within 72 hours of an attested incident, before any litigation.

The California Class-Action

Pre-show Las Vegas shoot

Plaintiffs allege unsafe conditions and that contestants were misled about their grand-prize odds. ANSWER: Grand prize fully escrowed in USDC at episode 1 with the contract address published. Odds and selection mechanics encoded in the on-chain rules contract — not a marketing claim, a verifiable smart-contract guarantee.

The NC Wrongful-Termination / Harassment Suit

New York Magazine / Vulture

A former social-media manager has filed suit alleging years of discrimination and sexual harassment, with the company calling the claims "categorically false." ANSWER: Tokenized whistleblower bounty + independent compliance multi-sig. Anonymous, verifiable disclosure routes around any internal HR layer and is rewarded on-chain.

The Reputational Damage to MHQ

Counterclaim language

MHQ alleges its reputation as a "reliable and trustworthy producer" was permanently damaged by the brief project cancellation and the scandals it was associated with. ANSWER: Per-vendor on-chain reputation scores. A vendor's on-chain track record (deliverables met, payments received, disputes raised) becomes a portable asset they own — not a story told about them.

THE PROTOCOL

What Lives On-Chain

Every primitive below is implemented as a smart contract on the IPX production stack. The contract addresses are published in the deal-room appendix; every transaction is auditable in 12 seconds.

1
Vendor & Crew Payment Ledger
Every dollar paid to every vendor and every crew member on Beast Games Season 3 is a public on-chain transaction. Milestone-based escrow. ACTRA-compatible scale rates. Crypto-native and traditional fiat rails both supported.
2
Contestant Grand-Prize Escrow
The full grand prize and the per-episode contestant pots are escrowed in USDC at the on-chain address published before episode 1 airs. The contract pays only the verified winner per the published rules.
3
Safety-Incident Bond
A pre-funded smart-contract bond pays affected workers within 72 hours of an oracle-attested on-set incident. Brings worker-protection economics to the same speed as the production schedule.
4
Whistleblower Bounty Multi-Sig
Anonymous, cryptographically-verifiable disclosures of misconduct route to an independent multi-sig and are rewarded in $BEAST. No internal HR gatekeeping.
5
Beast Philanthropy 7.5% Tithe
Hard-coded into the $BEAST contract. Every $BEAST transfer auto-routes 7.5% of the talent share to the Beast Philanthropy treasury wallet. Cannot be paused, redirected, or reduced.
6
Quarterly Distribution Engine
Token-tier distributions in USDC, pro-rata, automatically. Holders see the entire distribution math (revenue collected, recoupment status, charity tithe, pro-rata math) in a single explorer view.
7
On-Chain Governance — Audience Voting
$BEAST holders vote on bonus rounds, contestant matchups, sponsor lineup, and the next-season filming city. Votes are cryptographically tallied and published before they take effect.
8
Per-Vendor Reputation Score
Every vendor's on-chain track record becomes their portable reputation asset — not a story told about them by a counterparty. Solves the MHQ-style reputational risk for the entire industry.
Investor Protection

Revenue Waterfall — A-List + Charity Floor

Standard A-List 100%-recoup-before-talent-profit waterfall, with two MrBeast-specific tiers added: an 8% on-chain crew + vendor bond and a hard-coded 7.5% Beast Philanthropy tithe.

1

Platform Fee

5%
IPX Platform
Smart-contract infrastructure, KYC/AML, oracle feeds, distribution rails — every cent on-chain
2

Charity Floor — Beast Philanthropy

7.5% of Talent Share, IRREVOCABLE
Beast Philanthropy 501(c)(3) treasury wallet
Hard-coded into the token contract — cannot be paused, redirected, or reduced. Every donation is publicly addressable.
3

Investor Recoupment

100% until recouped
Token Holders (pro-rata)
Capital recouped before any creator-side profit distribution — full transparency on-chain
4

IPX Share of Raise

10%
IPX Treasury
IPX origination + structuring participation per A-List model (B31)
5

Crew + Vendor Bond

Reserved 8%
On-Chain Escrow (auto-released on signed deliverables)
Pre-funded escrow that settles to crew and vendor wallets on milestone signing — directly answers the MHQ-style "where did the $5M go?" failure mode
6

Talent / Beast Treasury

80% of token issuance
MRB2024 LLC + Beast Treasury
Talent Token Share (B15) — 800M of 1B tokens, vested per A-List schedule, with the 7.5% perpetual charity tithe pre-deducted
7

IPX Treasury

20% of token issuance
IPX Token Treasury
IPX Token Share (B16) — 200M of 1B tokens, vested per A-List schedule
The Mission

Beast Philanthropy — Built Into the Protocol

A perpetual, irrevocable, on-chain 7.5% tithe of every $BEAST flow routes to the Beast Philanthropy 501(c)(3). The mission is bound to the contract, not the company.

100% of Net Proceeds Benefit

Beast Philanthropy

501(c)(3) — Beast Philanthropy, Inc.
Fundraising Goal
$25.0M
Matching Donor
IPX Platform Match
$5.0M (1:1 up to $5M match)
Past Impact

Beast Philanthropy is funded entirely by ad revenue from a separate YouTube channel and has built water wells across Africa, distributed millions of meals via U.S. food banks, refurbished homeless shelters in the U.S. and Mexico, and rebuilt orphanages internationally. Every project is filmed and published — and from $BEAST onward, every dollar is on-chain with a destination address you can audit.

Beast Games Season 3

Episode Slate — On-Chain Edition

Eight episodes built around the on-chain primitives: prize escrow, crew equity, vendor verification, safety bond, whistleblower bounty, charity mega-round, audience vote, and tokenized grand-final.

BEAST GAMES — SEASON 3, ON-CHAIN

"The biggest reality competition on Earth, rebuilt for an audience that owns it. Every contestant prize is escrowed in USDC at episode 1; every vendor and crew payment settles to a wallet on signed delivery; every charitable dollar lands in Beast Philanthropy with a transaction hash you can verify in 12 seconds."

EP 01
The Open Vault
Grand prize and per-episode contestant pots fully escrowed in USDC on-chain. Every contestant verifies the pot before a single round is played — directly answers the California class-action over grand-prize misrepresentation.
EP 02
The Crew Equity Round
Every crew member who works the season is minted a non-transferable $BEAST stake on day one — ACTRA-compatible by design.
EP 03
The Vendor Verification
Every vendor paid through the season is visible on the public ledger. No more "where did the $5M go?" — answers the MHQ Toronto dispute pattern.
EP 04
The Safety Bond
A pre-funded on-chain safety-incident bond auto-pays affected workers within 72 hours of an attested incident. Answers the Downsview Park on-set injury fact pattern.
EP 05
The Whistleblower Bounty
Tokenized bounty for any anonymous, verifiable disclosure of misconduct — paid in $BEAST and routed through an independent compliance multi-sig.
EP 06
The Charity Mega-Round
100% of episode net routes to Beast Philanthropy with on-chain destination disclosure (which water well, which shelter, which country).
EP 07
The Audience Vote Round
On-chain $BEAST holder vote selects the bonus-round mechanic, contestant matchups, and the next-season filming city.
EP 08
The Tokenized Grand Final
Winner receives the escrowed USDC grand prize PLUS a vested $BEAST allocation. The audience that grew the brand owns a share of the brand.
The Format Market

What Reality Format IP is Worth

2024
Beast Games Season 1 (Prime Video)
50M+ viewers in 25 days; #1 unscripted launch in Prime history

Established the Beast Games format ceiling and exposed the opacity-driven legal risk vector.

2021
Squid Game (Netflix)
$891M of value generated for Netflix per public estimates

Closest format-style precedent for prize-pool reality competition virality.

2024
Survivor (CBS)
25-year format, $1B+ lifetime franchise value

The longest-running reality format — proves the syndication tail.

2024
The Voice (Universal / NBC)
180+ territory format deals

Format with audience-vote mechanics — closest analog to Beast Games audience-vote rounds.

2025
Wheel of Fortune (Sony)
$600M+ annual format economics

Game-show format with the longest licensing tail in the format business.

2026
MrBeast YouTube Channel
350M+ subscribers · est. $700M+ creator-economy value

The largest individual creator audience ever assembled — 1B-token issuance is conservative against this distribution moat.

The Roadmap

From TGE to Season-3 Premiere

Token Issuance + IPX Listing

Q2 2026

1B $BEAST tokens issued, 470M circulating at TGE, 530M vested on the A-List schedule.

Bonding Curve Live + Charity Wallet Funded

Q2 2026

A-List paired-pool LP seeded; Beast Philanthropy treasury wallet receives its first auto-tithe transaction.

On-Chain Vendor + Crew Onboarding

Q3 2026

Production crew + vendors onboarded onto IPX wallets. Season 3 pre-production runs entirely through the on-chain payment rail.

Beast Games Season 3 Production

Q4 2026

Full production with on-chain prize escrow, safety bond, and whistleblower bounty contracts deployed before day 1 of filming.

Season 3 Premiere on Prime Video

Q1 2027

First reality season in history with a fully-public production ledger. Season-1 lawsuit pattern becomes structurally impossible.

Intl. Format Roll-Out + Beast Land Activations

Q3 2027

Licensed in 12+ territories with $BEASTSYND partner participation; first physical Beast Land activations announced.

Year-1 Charity Impact Report — Fully On-Chain

Q4 2027

Beast Philanthropy publishes the first-ever fully-blockchain-audited annual impact report. Every dollar to every project, addressable.

Brand Partnerships

Sponsorship Inventory

Title, Round, Charity Match, and Beast Land Tour Stop slots — each priced for the audience scale and each anchored to an on-chain quarterly distribution report.

1 left
Title Sponsor
$10,000,000
1 slot available
  • Naming on every Beast Games broadcast + every live event ('Beast Games presented by …')
  • Category exclusivity for full season + live tour
  • Perpetual royalty derivative on all sponsored episodes
  • Custom branded round mechanics
  • On-chain transparency report attached to your brand at every quarterly distribution
Round Sponsor
$1,500,000
8 slots available
  • Branded round inside every Beast Games Season 3 episode
  • Co-marketing across MrBeast channels + Beast Games socials
  • Tokenized inventory that earns through reruns + intl. licensing
  • Quarterly distribution reports cryptographically signed
Charity Match Sponsor
$500,000
10 slots available
  • Public on-chain match of every Beast Philanthropy distribution up to your committed amount
  • Co-branded impact reports — every dollar trackable to its destination project
  • Featured placement in the Charity Mega-Round episode
  • $BEASTLEGACY governance observer seat for the season
Tour Stop / Beast Land Sponsor
$350,000
24 slots available
  • Local-market activation at the Beast Land tour stop
  • On-stage brand integration during VIP rounds
  • Geo-targeted content rights for paid social
Get In

$BEAST Tokenization Tiers

Six tiers from the $100 Beast Audience Pass to the $500K Founder's Beast Circle — carving up access, perks, and revenue exposure across the entire MrBeast universe.

The Math

Revenue Projections — 9 Streams + Yield

StreamConservativeBase CaseOptimistic
Beast Games — Prime Video Licensing$30,000,000$60,000,000$110,000,000
YouTube AdSense + Channel Memberships$35,000,000$55,000,000$85,000,000
Sponsorship Inventory (Title + Round)$12,000,000$22,000,000$40,000,000
Feastables CPG Royalty Stream$5,000,000$12,000,000$22,000,000
International Format Licensing (Beast Games)$3,000,000$9,000,000$18,000,000
Live Tour / Beast Land Activations$4,000,000$11,000,000$20,000,000
Mobile Game (Beast Games tie-in)$2,000,000$6,000,000$14,000,000
Merch + Limited Drops$3,000,000$7,500,000$16,000,000
Beast Philanthropy Matched Giving$4,000,000$9,000,000$18,000,000
Yield on Escrow (4% A-List default)$600,000$900,000$1,400,000
TOTAL$98,600,000$192,400,000$344,400,000
The Pitch

Why Tokenize MrBeast

350M+ Subscriber Audience
The largest creator distribution stack ever assembled. Tokenization converts viewers into co-owners overnight.
Radical Transparency Moat
After Season 1's lawsuits, every other reality production is now operating with provably worse compliance posture than $BEAST. That's a brand and capital moat.
Charity Built Into the Protocol
7.5% perpetual on-chain tithe to Beast Philanthropy — irrevocable, automatic, and publicly auditable on every $BEAST flow.
Beast Games at Scale
#1 unscripted launch in Prime Video history. The format has proven international ceiling potential matching Squid Game.
On-Chain Prize Escrow
Contestant grand prizes escrowed in USDC at episode 1 — directly answers the California class-action fact pattern over prize misrepresentation.
On-Chain Vendor + Crew Pay
$5M MHQ-Toronto pattern becomes structurally impossible. Crew + vendors paid on signed milestones, on-chain, ACTRA-compatible.
Pre-Funded Safety Bond
Pre-funded on-chain safety-incident bond auto-pays affected workers within 72 hours of an attested incident. Answers the Downsview Park injury fact pattern.
Multi-Stream De-Risk
Streaming, YouTube, Feastables, format-licensing, sponsorships, tour, mobile, charity — 9 revenue lines wrapped into one tokenized package.
A-List Liquidity Mechanics
Paired-pool LP seeded from the bonding curve, market-making fee budgeted, day-1 liquidity guaranteed at TGE.
THE DECISION

Why Tokenize Instead of Sign Another Pure Production Deal

Repair the Reputation

Provably

No PR statement can match a public ledger. Every Season 3 dollar is on-chain — the rebuild is structural, not narrative.

Bring the Audience

In

350M subscribers becoming co-owners is the most powerful go-to-market motion ever attempted in entertainment.

Charity Becomes Code

Forever

A 7.5% perpetual tithe to Beast Philanthropy that cannot be paused, redirected, or reduced. The mission is bound to the protocol.

Capital at Day 1

A-List Curve

A-List bonding curve seeds liquidity at TGE — capital arrives at issuance rather than after a streaming pilot pickup.

Multi-Buyer Optionality

Always

Tokenization does not preclude a Prime Video, Netflix, or YouTube deal — it lets every platform become a sponsor, licensor, or co-producer alongside token holders.

Vendor Trust Restored

On-Chain

The next MHQ-Toronto-style dispute becomes structurally impossible. Vendors and crew see exactly what they're owed and when, before they sign.

CALCULATOR DEEP-DIVE

A-List Model Inputs ($BEAST Default Preset)

Built on the same Master Financial Model v5 as Name That Tune — open the calculator on the NTT deal page (or request the $BEAST preset) to model every input by hand.

Production Cost
$50,000,000
Talent Guarantee (E5)
$25,000,000
Market Cap Target
$500,000,000
Tokens Issued
1,000,000,000
Tokens in Circulation
470,000,000 (47%)
Talent Token Share
80%
IPX Token Share
20%
Charity Floor Tithe
7.5% of Talent Share
$IPX Token Price
$0.20
Liquidity Required
6% of MC
Market-Making Fee
$10,000 per $1M MC
IPX Share / Yield
10%
Streaming Licensing Fee
$60,000,000
Sponsorships
$22,000,000
Yield on Escrow
4%
Token Slippage
1.5%
TGE Tokens in Circulation
15%
Crew + Vendor Bond
8% Reserved
Open the A-List CalculatorSame engine as Name That Tune — load the $BEAST preset and dial every input by hand.
The Receipts

Sources & Documents

Every Season-1 dispute referenced above is backed by a public source. Click through and verify.

Questions

Frequently Asked

They are operationally inseparable. Beast Philanthropy is funded by ad revenue from a separate channel today; under $BEAST, it gets a perpetual, irrevocable 7.5% on-chain tithe of every dollar that flows through the protocol. Combining the two also lets the audience express the full thesis — entertainment scale + verifiable charitable impact — through a single token.
Ready When You Are

Let's Make MrBeast the Most Transparent Production on Earth

Every Season-1 dispute becomes structurally impossible. Beast Philanthropy gets a perpetual, irrevocable on-chain tithe. The 350M-subscriber audience becomes co-owners of every revenue line in the universe.

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